simon says
The world of marketing is ever-changing. Get expert insights, actionable advice, and quick guides on how to navigate the evolving landscape and enhance your team’s marketing strategy.
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prove your B2B marketing value
“How much revenue did your marketing programs bring in?” Another year, another budget cycle, another series of meetings to demonstrate the value your marketing programs had on the company’s bottom line. There’s rarely time to discuss budget limitations, creative demands, evolving technology platforms, and channel decisions…all the things B2B marketers have to juggle when developing…
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